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UTM Campaign URL Builder

Add UTM parameters to any URL so your analytics can tell which campaign, source, and medium drove each visit. Fill in the fields below and copy your tagged tracking URL — free, right here in your browser.

Your tracking URL

Shortening a tagged URL gives you a clean branded link plus click analytics — country, device, browser, and referrer — on top of your UTM data.

Quick reference

What are UTM parameters?

utm_source

Where the traffic comes from — a site, newsletter, or platform (e.g. google, newsletter).

utm_medium

The marketing channel or medium (e.g. cpc, email, social).

utm_campaign

The specific promotion or campaign name (e.g. summer_sale, launch).

utm_term and utm_content are optional — use them for paid-search keywords and to A/B different links in the same ad. Once your links are tagged, group them into campaigns in YakLink to compare performance across sources and channels.